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Let me transcreate that for you. How to deal with creative content.

Some content is considered untranslatable, and it happens in marketing more than in any other line of business. Brand communication is at the core of marketing strategy and helps keep all other marketing actions in line. But once you translate your content into a new language, that brand communication can get diluted and lead to …

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Be there or be square. How your multilingual SEO strategy can impact growth.

SEO is the forgotten sister of localization of online content. It’s not a mystery that users spend more time on your website and are more likely to buy from you if the content is in their native language. But what remains a mystery to many businesses is how to scale on new markets with a …

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International Marketing Strategies For A Post-Pandemic World

International Marketing Strategies For A Post-Pandemic World There’s no doubt that COVID-19 has taken its toll on businesses across the globe and has presented them with a whole host of challenges throughout 2020. Thousands of CEOs have been forced to restructure their operations in order to ensure the safety of their employees while keeping the …

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